Go-to-Market Strategy / Lead Generation Strategy / Graphic Design

Shoe Girls Studio

2019-2021

I worked with the co-founders to launch their new digital course on Teachable. I advise on the digital marketing plan, sales, and retargeting strategy and review all class contents. I set up their Mailchimp newsletter with three pre-launch promotions and designed graphics and reels to use for social media. I also provided three strategic recommendations to drive community engagement, affiliate partnerships, and long-term sale performance.